What Is Your Expert Type?

We all have strengths and weaknesses. Knowing where you excel and where you need help is crucial for fast growth. After working with thousands of teachers and coaches around the world, we noticed eight distinct types of experts, each growing fastest with a different model.

The Expert Type Test (ETT) scores test takers on ninety-four personality attributes indicative of different business success styles. Your scores reveal your type and unlock strategies specifically designed for your expert type.

"The strongest knowledge is self-knowledge."

Originator

Strengths:

• Innovation
• Creativity
• Ability to generate new ideas

Weaknesses:

• Saying "no" to ideas
• Day-to-day operations
• Seeing through to completion
• Letting go and delegating

Originators are visionaries who spark the inception of projects. They excel at envisioning the broader narrative, but may falter in seeing tasks through to completion. Their dynamic energy propels initiatives forward, but the intensity of their drive may overwhelm both themselves and their team members.

Originators shine brightest when channeling their innovative prowess into creating opportunities for others to contribute and thrive within the framework they've established.

Luminary

Strengths:

• Charismatic leadership
• Branding
• Ability to attract and retain a broad audience

Weaknesses:

• Creating products
• Creating systems and structure
• Tend to shine light on themselves instead of others

Luminaries possess an innate ability to illuminate paths forward, with their charisma acting as a beacon that attracts widespread attention and loyalty. However, their tendency to spotlight their own achievements can sometimes eclipse the contributions of others.

By harnessing their influential presence for the greater good, Luminaries can transform personal success into collective triumph, ensuring their light shines inclusively on the entire team.

Motivator

Strengths:

• Leadership
• Energy
• Ability to drive projects forward

Weaknesses:

• Creating new ideas and systems
• Integrating facts and data into decision making
• Intuitive thinking and innovation
• Gets bogged down by systems and processes

Motivators are the driving force behind any initiative, with boundless energy and leadership propelling projects forward with momentum. However, their zeal for advancement must be tempered with strategic foresight to prevent overextension.

By channeling their inspirational qualities towards focused objectives, Motivators can catalyze progress without compromising the integrity and sustainability of the venture.

Voyager

Strengths:

• Adaptable
• Grounded / Balanced
• Goes with the flow

Weaknesses:

• Creating products, ideas, systems
• Intuitive thinking and innovation
• Long-term vision

Voyagers navigate the unpredictable seas of project execution with unmatched adaptability and pragmatic problem-solving. Their grounded approach ensures stability, but their focus on the immediate can obscure the long-term vision.

By leveraging their practical insights to anticipate future challenges, Voyagers can steer projects towards success, ensuring a balanced journey that aligns with overarching goals.

Sage

Strengths:

• Depth of knowledge
• Thorough research
• Commitment to high quality and value

Weaknesses:

• Can appear indecisive
• Networking and building relationships
• Understanding others' flow or need for creativity
• Creating new ideas or systems
• Can miss opportunities due to avoiding risk

Sages are the repositories of deep knowledge, their insight and thoroughness ensuring that every project is underpinned by a foundation of reliability and authenticity. However, their risk-averse nature may sometimes hinder the embrace of innovative opportunities.

By channeling their wisdom into adaptable frameworks, Sages can safeguard the integrity of projects while fostering an environment where creativity and innovation can flourish.

Guardian

Strengths:

• Operational integrity
• Risk management
• Ensuring a stable foundation for the business

Weaknesses:

• Sociability
• Communication
• Storytelling
• Can prioritize data over relationships and human emotions

Guardians are dependable and ensure operational integrity, while meticulously overseeing the mechanisms that ensure stability and continuity. While their methodical approach is invaluable, it is essential for them to embrace flexibility and innovation to adapt to evolving landscapes.

By safeguarding the core values and processes of the project while allowing for adaptive growth, Guardians ensure a resilient and sustainable path forward.

Architect

Strengths:

• Strategic planning
• Systemization
• Efficiency in designing the operational framework of the business

Weaknesses:

• Day-to-day operations
• Personifying the brand
• Relationship management
• Can be slow to start
• Can be perfectionistic

Architects are the master planners, meticulously crafting the blueprint that underpins the operational excellence of any project. They excel in creating order from chaos, though their perfectionist tendencies may sometimes overshadow the broader vision.

Their strategic acumen ensures that every piece fits perfectly, enabling the seamless execution of complex projects. While Architects have great focus on detail, they must remember to occasionally step back to appreciate the grand design.

While other psychometric and personality tests also incorporate Jungian archetypes, the ETT provides an intuitive structure, practical strategies, and modern implementation. Your results show you a clear path forward, using an easy-to-explain framework within the eight expert types. This enables you to enjoy what you do, which makes growing your business feel effortless.